The hottest movie in the Pongal circuit is Vijay’s Villu produced by Ayngaran International. It is the only film that exhibitors are willing to pay reasonable MG, while other films they are only taking the bookings.
As of now the release schedule is as follows-
AVM’s A Aa E Ee on Friday, January 9. The buzz on the “feel good family movie” is good, due to the 360 degree publicity campaign carried out by the producers. It is releasing worldwide in 85 screens, which is impressive for a small film.
Ayngaran International’s Villu, is releasing in nearly 432 screens worldwide on Monday, January 12. It is a very wide release with 155 of them in overseas markets, the highest ever for a Tamil film. In Kerala, a Vijay fortress it is releasing in nearly 70 screens like a big Mohanlal or Mammootty film! The film releasing two days before the festival day is going to take a gargantuan opening.
Sun Pictures has already bombarded its viewers with Padikkathavan trailer. The Dhanush-Tamannaah starrer will release in 250 screens worldwide, Dhanush’s biggest ever release. A lot is riding on the film releasing on Pongal Day January 14, for Dhanush, as he is on the verge of a hat-trick of hits.
Raj TV’s Kathal Na Summa Illa has announced more than a week back that they will be releasing for Pongal and has also published a theatre listing. The film may have only a limited release on Pongal Day, Jan 14, as theatres prefer the biggies.
Captain Vijaykanth’s Engal Asan is also scheduled to release on Pongal Day, January 14, all over Tamilnadu. The film is getting more theatre bookings from B and C than the A centers.
The above five films have got theatre bookings in most places, while Guru En Aalu, Newtonin 3am Vidhi, Perumal, which had also announced Pongal release has now backed out due to lack of screens.
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